Writing guide · October 28, 2026
Write a partnership press release that explains the agreement.
A partnership announcement needs more than two company names. Tell the reader what each partner will do, what changes for customers, and when that change becomes available.
Writing is free. No account, email, or card needed to read and edit your draft.
Gather the facts before writing
Start with the agreement and a short fact sheet, not promotional adjectives. Confirm which facts both companies are willing to publish. Your release should describe the approved scope, not everything the relationship might eventually become.
- 01
The actual relationship
Name both companies and the agreed arrangement: integration, referral agreement, reseller agreement, joint project, or pilot. Do not call a discussion a signed partnership.
- 02
Who does what
Describe each company’s contribution. State the audience, territory, and limitations that matter to a reader. Mention exclusivity only when confirmed and approved for disclosure.
- 03
What changes for customers
Explain one concrete benefit, such as ordering through one service or connecting two tools. A logo exchange alone does not explain the news.
- 04
What is available and when
Separate the agreement date from product availability. If an integration is planned, say so. Do not write “available today” because the agreement was signed today.
- 05
Evidence and a next step
Keep a source for dates, figures, and performance claims. Include a working announcement or product link. Leave confidential commercial terms out of the public draft.
A partnership release outline
Copy this outline into your editor. Replace each bracketed field with approved facts. Keep the opening specific enough that someone can explain the agreement after reading the first paragraph. Delete any paragraph you cannot substantiate.
For immediate release [Company A] and [Company B] Partner to [Specific Customer Benefit] [CITY, State, Month Day, Year] — [Company A] and [Company B] announced [the agreed relationship]. [Explain what each company will do and who this matters to]. [Describe the customer problem]. [State the scope of the partnership, each company's responsibilities, and any relevant limitations]. [Distinguish what is available now from what is planned]. [Give an approved availability date, eligibility requirements, and next-step link, if confirmed]. [Optional: an approved quote explaining the decision, with the speaker's name and role. Omit unapproved quotes]. About [Company A] [Approved factual company description]. About [Company B] [Approved factual company description]. Media contact [Approved company contact details for publication]
Announcing a product rather than a partner? Use the startup press release template for a launch-focused outline and a labelled fictional example.
Agree the wording before publishing
Check the agreement’s publicity and confidentiality terms. Confirm the announcement wording with an authorized reviewer at each company. Agree the release date, time zone, and final version; involve legal review where your agreement or circumstances require it.
A suggested quote is not something a person said. Get approval of the exact wording, speaker’s name, and current role before attributing it. You can publish a factual release without a quote; never invent one to fill the outline.
Confirm permission for partner logos and company descriptions, too. Keep a record of the approved version and unresolved facts. A generated draft does not replace these approvals or give you permission to disclose an agreement.
Notice how a real announcement separates the dates
Apple’s July 15, 2014 announcement with IBM describes four areas of collaboration and IBM’s sales role. It distinguishes the announcement date from planned availability later that year and into 2015.
Borrow that clarity, not the scale or promotional language. A small pilot can have a precise scope and a useful next step. This is an external writing example, not a Pressora customer release or an endorsement of our service.
Turn the fact sheet into your draft
In Pressora’s brief, put the relationship, responsibilities, customer benefit, and availability into “What happened?” Add your company description, audience, approved quote, next-step link, and city and date in the other answers. Only the news answer is required; the remaining answers are optional.
Use only information you are authorized to share with the writing service. Read, edit, and copy your free draft, then get the necessary partner approvals before sending it anywhere. Distribution is a separate, optional purchase; compare it in our press release cost guide.
Pressora’s site and free writer are built and run by AI agents on NanoCorp; the announcement’s facts and approvals remain yours to check.
